Free Websites For Small Business

While having your own website for your business is much cheaper these days, you may still want to gain more internet exposure by using these free business site tools.
Facebook - What used to be a social-networking website that intends to be just a little different from MySpace and Friendster is now one of the best places to promote your business for free. Use Facebook's "fan" page feature to connect with internet users without taking them out of Facebook. While you can no longer create webpage-like features and feel in a Facebook page, you can instantly and effectively promote whatever update, promo and alert to your fans without them having to subscribe to email alerts.
Webs - While there are several free web-hosting sites out there, Webs is probably one of the most popular. With the help of free tools, applications and templates, anyone can create a professional-looking website. Webs claims that you don't need technical skills to be able to make your own website. And if you are ready to develop your own business brand with your custom domain, all you have to do is to avail the Webs Premium Services.
Multiply - Originally intended to be a social networking site, Multiply has switched to e-commerce site. You can customize your site, post your products, and connect with other sellers, similar to eBay, without the bidding aspect. According to Quantcast.com, Multiply has about 3.5 million unique users in the U.S. each month, making it a good place to expand your online presence.
GetShopped - If you sell products online, GetShopped has one of the best features that are perfect for you. You can create free website, sell online, blog online, send newsletters and create pages. Getshopped integrates with trusted payment processors such as PayPal, Payment Express and Google Checkout so your customers will easily and safely purchase your product.
DevHub - Much like Webs, DevHub is an easy tool to create your own website for free. You can either choose to have your own domain or create a sub-domain of DevHub. Follow the instructions and fill-up the spaces that will be provided to you and your website will be ready in no time.
Wix - Another free website tool that will help you create your website in an instant. The procedure is similar to other free website creators. Signup to gain access, choose from their templates, fill up the text and you're ready to go.
Blogger - While people mainly use this to promote their websites, you can always use Blogger as a freestanding website since you can customize your blogsite to whatever you think is fitting to your business. WordPress and other blogsites with similar features will also do.

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Small Business Management

Running a small, start-up business has it share of ups and downs. When I launched my company nearly nine years ago, running my own small business has been both rewarding and challenging. It has enabled me to establish greater balance in my life as I have reduced the administrative burden that corporate America places on each of its employees and replaced it with more time spent on developing content for my clients.
Given the choice, running my own small business is the best option for me at this stage of my life. I can work out of my house, see my kid on a regular basis, focus my work effort on content, rather than administration, and yes golf a tad. That being said, I am asked continually by others "what is it like to be in business for yourself?" as they contemplate the leap from corporate to sole proprietorship.
While it is not for everyone, here are some of the points of consideration that one should mull over before making the jump to starting your own small business:
One Stop Shop: One of the benefits of being a small business owner is the autonomy of "calling the shots". You are the boss and clearly can steer your company as you see fit. Many think they relish this set-up but in reality, when it comes to being the self-motivator that is required to be successful - the "guy" to go to - lots fall short. Before you read any further, ask yourself if you are cut out to be the "go to guy". If not, you can save yourself a lot of time and frustration. Simply stay in the corporate world.
Develop A Business Plan: So, why is business planning so crucial? In a word, it provides "clarity". Investing time to develop a plan provides precise clarification of the company vision. In addition, it provides a mechanism to gauge the results of the business and provides the foundation for future growth plans. In the long haul, it enhances the company valuation through fiscal responsibility, which provides the story of opportunity to any future investor or employee. Business planning is one-part strategy and one-part tactics - but where the sausage actually gets made is in the execution. Execution comes in the hard work necessary to carry out a plan and the accountability for your activities by tracking them.
Understand Tax Burdens: Regardless of the political rhetoric surrounding the tax code and its impact on small business, the fact of the matter is that these entities are levied with a myriad of taxes. I am shocked by how many budding entrepreneurs fail to understand the taxes that small businesses pay. My company has essentially one of the easiest business operating models that a small business can have. I invoice a few clients per month; receive a few checks a month; pay a few bills a month; and have very little inventory and/or depreciation of capital assets. Despite that, my tax return was 84 pages last year. Filing as an S-Corp, my outlay on taxes is between 25% and 39% of federal taxes; North Carolina state income taxes ranging from 6.0% to 7.5%, social security and medicare (twice as a matter of fact for employer and employee) of 15.3%, so nearly 50% of all income goes to taxes and fees.
Replicate Yourself: Given the fact that you are a one stop shop, a small business owner needs to replicate themselves wherever possible. Tools such as social media and the acceptance of telecommuting through online collaboration have enabled small business owners to be in many places at one time. In order to be successful, small business owners need to tap these tools to maximize their exposure to potential clients as well as reaching customers outside of their immediate trade area. Prior to these tools being readily available, my business was limited to the state of Illinois (where my company was originally based). Since I have utilized these tools to replicate myself, I have had clients in thirteen different states.
Navigate Third-Party Challenges: A small business owner wears many hats and relies on third-party entities for key alliances. When Go Daddy had their website and email server outage in September, roughly 5.3 million small business websites and emails were knocked out. Small business owners rely on these support companies and at times, are held captive when issues arise. While my company does not conduct a lot of commerce via my website, many small operators lost online revenue due to the outage.
Be Wary Of Scams: Lastly, where there is a small business owner, there is a criminal waiting to prey on the unsuspecting operator. In fact, this past week, I received a letter from a group claiming to represent the State of Illinois. Having been in business nearly nine years, I am keenly aware of all of the annual expenditures that my company pays. As an Illinois corporation (operating in North Carolina), I received a letter stating that I needed to send in a $125 fee for my "Annual Minutes Records Form". I didn't recall ever doing this, and when I contacted my CPA, he shared the following press release with me:
In short, starting and running a small business may be the best decision you may ever make. Having the facts in advance of that decision are critical to ensure that you are positioned for success. Once you fully vet your decision-making for starting your small business, the rewards can be amazing...

John Matthews is the founder and president of Gray Cat Enterprises, Inc., a strategic planning and marketing services firm that specializes in helping businesses grow in the restaurant, convenience and general retail industries. With more than 20 years of senior-level experience in retail and a speaker at retail-group events throughout the U.S., Matthews has recently written two step-by-step manuals, Local Store Marketing Manual for Retailers and Grand Opening Manual for Retailers, which are available at http://www.graycatenterprises.com.

How Small Business Created The Internet Marketing Company

There are more than 23 million small businesses in the US, comprising 54% of all U.S. income. Despite the fact that almost all of these companies often have reduced marketing budgets in contrast to more substantial corporations, challenging versus the giant players develops into a vital aspect of any small company advertising and thereby an important emphasis for long lasting emergence.

Key reports collected from the SBA signify that since 1990, as mammoth business removed roughly 4 million work opportunities, small enterprises essentially supplied 8 million all new jobs. While small companies are necessary factors to the financial system, it is more and more tricky to contend in a global environment dictated by much higher leveraged businesses, until today.

Lower priced and significantly productive marketing instruments have moved into the current market and such instruments including social networks, mobile marketing, and even paid search components now find their way in to small business tactical organizing sessions. While these resources have proven to be incredibly strong for the small business world, there remains a major percentage of small business proprietors who are not wanting to recognize the change. Granted the reality that the average age of the US based private business owner is approximately 49 yrs old, this age bracket is typically hesitant to change their marketing techniques and add modern-day marketing and advertising, including employing smartphones versus t.v. and billboard ads.

There are at this moment 116,000,000 US smart phone consumers, a reflection of 37 percent of the complete population, as outlined by eMarketer. While mobile phone advertising and marketing has turned into a larger chip in the pile, research conducted recently signifies that only 20 % of local business owners claimed they are applying mobile marketing and advertising. The bottom-line is, businesses that totally focus the majority of their functions within a determined topographical distance are losing out on potential individuals, while larger sized contending companies are scooping up the opportunities. Take, for instance, a neighborhood coffee house shedding business to Starbucks or McDonald's.

Leveraging social websites is cost-beneficial and can also drastically boost the functionality of a small company marketing strategy. Customers reside on social media. They are not any longer tuned in to the radio and TV over the workday nearly as much as they are seeing what is going on via Google+, Twitter, and Facebook. The fact is that Facebook fairly recently crossed the one-billion user mark and Twitter comes with an average of 6.9 million active users every day. Building brand interest and maximizing presence through the use of social networks has turned into a big asset to small businesses.

Aided by the development of small enterprise advertising and marketing through the use of social networks, smartphone, and paid search, these organizations are going to comfortably reach out to their clients specifically, making use of a lesser amount of resources than big business. Lesser advertising and marketing expenditures can assist a small venture be competitive on price against the bigger firms which can ultimately improve their net profit and create continual emergence even in a recuperating overall economy.

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